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Which Watch Movement Should You Choose?

Choosing the right watch movement can be tricky. Our article breaks down the advantages and disadvantages of all the main options: mechanical, automatic, quartz, and solar, to help you make an informed decision.

Aviator Watches – Not Just for Pilots!

Aviator watches boast high popularity due to their readable dials, practical features, and exceptional durability. Learn about their fascinating history and see why they’re a timeless choice for pilots and enthusiasts alike.

Rectangular Watch Cases Are Back in Style!

Rectangular watch cases are back in fashion! Elegant, functional, and with a retro vibe, they are a must-have for style enthusiasts. Find out why they’re worth considering and which models to choose.

How to Match Watches with Everyday Outfits?

Watches are more than just functional accessories—they're a reflection of your style. Learn how to combine different watch types with casual and formal outfits to make every look stand out!

Classic Watches vs. Smartwatches – Differences and Similarities

In the era of modern communication devices, many wonder if traditional watches still hold value. Let’s explore the differences and similarities between classic timepieces and smartwatches to help you decide which suits your lifestyle best.

Can Buying a Men’s Watch Be a Good Investment? The Growing Value of Luxury Watches

When purchasing or receiving a luxury men’s watch, few consider it a potential investment. Explore how branded timepieces can grow in value and what to consider when choosing one.

A Ladies' Watch as a Gift – What to Consider When Choosing?

Looking for an elegant gift for a special woman? A ladies' watch is functional, stylish, and a perfect way to express your feelings. Find out what to consider before making your choice.

Can Winding an Automatic Watch Damage the Mechanism?

Automatic watches are celebrated for their ease of use compared to hand-wound mechanical watches. Learn how they work, when to wind them manually, and how to maintain them for long-lasting performance.

ETA – History, Evolution, and Comparison with Other Watch Movements

ETA is one of the most recognized manufacturers of watch movements, supplying renowned brands worldwide. Its long-standing history and unparalleled quality have solidified its place as a cornerstone of Swiss horology.